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Why Do Fraternity Shirt Designs Matter In Establishing Chapter Identity

For greeks, its life and soul focuses on the fraternity as well as the cohesion; this is where the visual identity comes in. Thus, fraternity shirt designs are more than just fashion for your gear; instead they tell what goals and values do you hope to achieve for your brand and impact in society.   

A high quality fraternity shirt design achieves at least three things it tells what the chi fraternity believes in, their style and makes sure that they stand out from the other chapters. Be it for bid day or a custom shirt for a philanthropy event, custom fraternity shirts with STRONG designs do tell a story.   

When designing, do not only restrict yourself to letters. Try adding some color your your mascot, inside jokes known to your brothers, chapters motto and even the founding year for your brothers. These add detail and make shirts personable, authentic and one of a kind. Not to mention that the right design could turn into a statement among current members and alumni.  

Thinking of all the organization with which we partner or welcoming new members, trends suggest that maintaining a consistent professional fraternity look differentiates you and projects prideful image.  

Let your shirts do the talking for you, SS Printing is here to help with any designs you need.

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